Content Optimization
Acerca provides data-driven insights and tools to optimize content performance, allowing you to refine your strategy and repurpose assets to maximize channel performance.
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In B2B, content production cycles are too long. We built Acerca with the intention to shorten the production cycle by half. Our technology empowers teams to test content permutations to customers faster.
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B2B content is difficult to track but it by the time you get insight about what is consumed, your team had created next bill of materials. Acerca helps you identify content performance faster and feed your content supply chain so that in your next cycle, you only produce what you need.
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Identifying consumption partners and acting on them is difficult. Optimize your content creation budget by repurposing or generating content that will be used.
Content generation
Content delivery